Difference between revisions of "E-tourism education"
From The IFITT Wiki Platform for eTourism
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Currently only available for Ifitt members in the [http://ifitt.intronetworks.com/#Resources Ifitt Intronetworks] | Currently only available for Ifitt members in the [http://ifitt.intronetworks.com/#Resources Ifitt Intronetworks] | ||
|style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/Reference_list_for_e-Tourism_courses#Advances_in_tourism_management Click here to access the reference list for this course] | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/Reference_list_for_e-Tourism_courses#Advances_in_tourism_management Click here to access the reference list for this course] | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Applied Social Network Analysis''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Dr. Dimitris Christopoulos |
| − | + | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/enrichment-itm/applied-social-network-analysis/ Syllabus] | |
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|style="vertical-align:top;" |'''Business Intelligence''' | |style="vertical-align:top;" |'''Business Intelligence''' | ||
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|style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/Reference_list_for_e-Tourism_courses#Business_Intelligence_and_Web_Data_Mining Click here to access the reference list for this course] | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/Reference_list_for_e-Tourism_courses#Business_Intelligence_and_Web_Data_Mining Click here to access the reference list for this course] | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Customers, Marketing Communication & Social Media''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Evaluate a marketing communications approach. This unit aims to develop further an appreciation of marketing communications and how they are employed in influencing consumer and corporate purchases and to examine critically integration of communication plans with reference to selling hospitality and tourism products in an international market. The unit also provides an evaluative basis for the assessment of the effectiveness of various marketing communication plans. |
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions University | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] |
| − | |style="vertical-align:top;" |Bachelor | + | |style="vertical-align:top;" |Bachelor (Hons) |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |10 |
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Hospitality%20UG%20V%201.2.pdf Syllabus] |
| − | + | ||
| − | + | [http://courses.bournemouth.ac.uk/courses/undergraduate-degree/international-hospitality-management/ba-hons/4014/course_content-course_content/ Course content] | |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Designing Tourism Experiences''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" | |
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
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| − | + | |style="vertical-align:top;" |Prof. Dr. Daniel Fesenmaier | |
| − | + | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/enrichment-itm/designing-tourism-experiences/ Syllabus] | |
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Developing e-Business''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions ESSEC] |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Master |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Prof. Dr. Peter O'Connor |
| − | |style="vertical-align:top;" |[http:// | + | |style="vertical-align:top;" |[http://isds-department.essec.edu/teaching/courses Syllabus] |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Digital Marketing''' |
| + | |style="vertical-align:top;" |Develop a sound understand of marketing principles which will underpin digital marketing. The aim of this Unit is to provide the students with both the practical and theoretical knowledge that will enable the students to implement and critically evaluate digital marketing. | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | ||
| + | |style="vertical-align:top;" |Bachelor (Hons) | ||
| + | |style="vertical-align:top;" |10 | ||
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Hospitality%20UG%20V%201.2.pdf Syllabus] |
| − | + | ||
| − | + | [http://courses.bournemouth.ac.uk/courses/undergraduate-degree/international-hospitality-management/ba-hons/4014/course_content-course_content/ Course content] | |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''E-Business''' |
| + | |style="vertical-align:top;" |To analyse and evaluate the implications of changing information communication technology in terms of how such technology might affect / has affected the nature of the service sector and the opportunities and threats such technology presents to consumers, businesses and public sector organisations. | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | ||
| + | |style="vertical-align:top;" |Bachelor (Hons) | ||
| + | |style="vertical-align:top;" |10 | ||
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Hospitality%20UG%20V%201.2.pdf Syllabus] |
| − | + | ||
| − | + | [http://courses.bournemouth.ac.uk/courses/undergraduate-degree/international-hospitality-management/ba-hons/4014/course_content-course_content/ Course content] | |
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''E-Business Entrepreneurship''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions ESSEC] | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions ESSEC] | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''E-Business in Asia''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions ESSEC] | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions ESSEC] | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''E-Marketing and Social Media Marketing''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions IMTE] |
|style="vertical-align:top;" |Bachelor | |style="vertical-align:top;" |Bachelor | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |2 |
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| − | |style="vertical-align:top;" |Prof. | + | |style="vertical-align:top;" | |
| − | |style="vertical-align:top;" |[ | + | |style="vertical-align:top;" |Associate Prof. Iis Tussyadiah |
| + | |style="vertical-align:top;" |[http://www.fh-salzburg.ac.at/fileadmin/fh/studiengaenge/imt/documents/imt_en_Bachelorfolder.pdf Syllabus] | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''E-Tourism''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |E-Tourism Application Domains, Information & Communication Technologies for Tourism, Integrated E-Strategy Development |
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions IMC University of Applied Sciences Krems] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
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| − | |style="vertical-align:top;" |Prof. Dr. | + | |style="vertical-align:top;" | |
| − | |style="vertical-align:top;" |[http:// | + | |style="vertical-align:top;" |Prof. Dr. Christian Maurer |
| + | |style="vertical-align:top;" |[http://www.fh-krems.ac.at/en/studying/master/tourism-and-leisure-management/programme-details/ Syllabus] | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''E-Tourism''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Global Understanding of New Media, R Social Networks & Service Industry, R Economic & Social Consequences, R Media Consumer Adoption |
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions IMTE] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |2 |
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |FH Prof. Dr. Roman Egger |
| − | |style="vertical-align:top;" |[http:// | + | |style="vertical-align:top;" |[http://www.fh-salzburg.ac.at/fileadmin/fh/studiengaenge/imt/documents/imt_Masterfolder_web.pdf Syllabus] |
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''E-Tourism''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |This unit aims to explore the strategic and operational use of information technology in the tourism, travel and hospitality industries for both destinations and organisations. It examines the contribution of technology to strategic competitive advantage from a marketing perspective and explores the range of available technologies. It also explains how they can contribute to the operations and competitiveness of organisations. |
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions University of | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
| + | |style="vertical-align:top;" |10 | ||
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Tourism%20PG%20-%20V%201%202.pdf Syllabus] |
| − | + | ||
| + | [http://courses.bournemouth.ac.uk/courses/postgraduate-degree/tourism-management-marketing/msc/245/course_content-course_content/ Course content] | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''E-Tourism - modern IT applications in Tourism''' |
| + | |style="vertical-align:top;" |ICT in tourism, mobile services, online auctions, semantic web, social media, recommender systems | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions University of Applied Science Ravensburg-Weingarten] | ||
| + | |style="vertical-align:top;" |Bachelor | ||
| + | |style="vertical-align:top;" |3 | ||
| + | |style="vertical-align:top;" |2008 | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Prof. Dr. Wolfram Höpken |
| − | + | |style="vertical-align:top;" |[https://www.lsf.hs-weingarten.de/qisserver/servlet/de.his.servlet.RequestDispatcherServlet?state=wsearchv&search=2&veranstaltung.veranstid=35842 Syllabus] | |
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| − | |style="vertical-align:top;" |[ | + | |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/Reference_list_for_e-Tourism_courses#eTourism_-_modern_IT_applications_in_Tourism Click here to access the reference list for this course] |
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| − | |style="vertical-align:top;" |'''Tourism | + | |style="vertical-align:top;" |'''E-Tourism Technology Lab''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions webatelier.net] laboratory; Institute for Communication Technologies; Università della Svizzera Italiana |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |3 |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |2011 |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |25 |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |[http://usi.to/fej Dr. Elena Marchiori (Course director)] |
| − | |style="vertical-align:top;" |[ | + | |
| + | |style="vertical-align:top;" |[http://search.usi.ch/courses/35252404/E-Tourism-Technology-Labs Syllabus] | ||
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Global Marketing''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] | ||
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Dr. Astrid Dickinger |
| − | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/ | + | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/core-itm/global-marketing/ Syllabus] |
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Hospitality and Tourism Technology and Innovation''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions HongKong Polytechnic University] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
| + | |style="vertical-align:top;" |3 | ||
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Prof. Dr. Rob Law |
| − | + | |style="vertical-align:top;" |[http://hotelschool.shtm.polyu.edu.hk/wcms-common/UserFiles/File/HTM540%20%28RV1%20-%20260313%29.pdf Syllabus] | |
| − | |style="vertical-align:top;" |[ | + | |
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| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Hospitality Resources & Revenue Management''' |
| + | |style="vertical-align:top;" |In an increasingly technological world, where much business is undertaken electronically, a basic understanding of the various elements of e-commerce, as they apply to the hospitality industry, is essential. The aim of this unit is to provide an analysis of facilities management and apply its concepts in the context of hotel, catering and hospitality management. | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | ||
| + | |style="vertical-align:top;" |Bachelor (Hons) | ||
| + | |style="vertical-align:top;" |10 | ||
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Hospitality%20UG%20V%201.2.pdf Syllabus] |
| − | + | ||
| − | + | [http://courses.bournemouth.ac.uk/courses/undergraduate-degree/international-hospitality-management/ba-hons/4014/course_content-course_content/ Course content] | |
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|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| + | |- | ||
| + | |style="vertical-align:top;" |'''Information Search and Retrieval''' | ||
| + | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Free University of Bozen] | ||
| + | |style="vertical-align:top;" |Bachelor | ||
| + | |style="vertical-align:top;" |8 | ||
| + | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |Prof. Dr. Francesco Ricci | ||
| + | |style="vertical-align:top;" |[http://www.unibz.it/en/inf/progs/mcs/courses/isr_09-10.html Syllabus] | ||
| + | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" | | ||
| + | |- | ||
| + | |style="vertical-align:top;" |'''Innovative ICT applications and business intelligence in tourism''' | ||
| + | |style="vertical-align:top;" |Innovative ICT applications in tourism, ICT usage in tourism, trends, busines intelligence, data mining | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions ETOUR] | ||
| + | |style="vertical-align:top;" |PhD | ||
| + | |style="vertical-align:top;" |7.5 | ||
| + | |style="vertical-align:top;" |2014 | ||
| + | |style="vertical-align:top;" |8 | ||
| + | |style="vertical-align:top;" |[https://www.lsf.hs-weingarten.de/qisserver/servlet/de.his.servlet.RequestDispatcherServlet?state=verpublish&moduleCall=showLSFStaffContactDetails&publishConfFile=profileSyndication&publishSubDir=lsfPProfile/web&keep=n&personal.pid=1526&language=de&showsearch=n Prof. Dr. Wolfram Höpken (Guest Professor)] | ||
| + | |||
| + | |||
| + | [https://www.miun.se/en/personnel/matthiasfuchs Prof. Dr. Matthias Fuchs] | ||
| + | |||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/images/9/9e/Kursplan_Innovative_ICT_applications_and_business_intelligence_in_Tourism_TUR004F.pdf Syllabus] | ||
| + | |style="vertical-align:top;" |Currently only available for Ifitt members in the [http://ifitt.intronetworks.com/#Resources Ifitt Intronetworks] | ||
| + | |||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/Reference_list_for_e-Tourism_courses#Innovative_ICT_applications_and_business_intelligence_in_tourism Click here to access the reference list for this course] | ||
|- | |- | ||
|style="vertical-align:top;" |'''Innovation Management''' | |style="vertical-align:top;" |'''Innovation Management''' | ||
| Line 375: | Line 358: | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Linguistic mediation, tourism and culture''' |
| − | + | ||
| − | + | ||
| − | + | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions University of Trento] | ||
| + | |style="vertical-align:top;" |Bachelor | ||
| + | |style="vertical-align:top;" |12 | ||
| + | |style="vertical-align:top;" |2009 | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Prof. Dr. Luisa Mich |
| − | + | |style="vertical-align:top;" |[https://www.esse3.unitn.it/Guide/PaginaADContest.do?ad_cont_id=10165*89708*2014*2009*9999 Syllabus] | |
| − | |style="vertical-align:top;" |[https://www. | + | |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Marketing in Hospitality and Tourism''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions University of Florida] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
| + | |style="vertical-align:top;" |2 | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Dr. Kaplanidou |
| − | + | |style="vertical-align:top;" |[http://trsm.hhp.ufl.edu/wp-content%5Cuploads/HMG-6747-_Syllabus_Spring-20151.pdf Syllabus] | |
| − | |style="vertical-align:top;" |[ | + | |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Media, Tourism & Leisure''' |
| + | |style="vertical-align:top;" |This unit aims to develop appreciation of the relevance and applications of a critical understanding of media practices and discourses to the field of leisure and tourism. | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | ||
| + | |style="vertical-align:top;" |Bachelor (Hons) | ||
| + | |style="vertical-align:top;" |10 | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" | |
| + | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Tourism%20UG%20-%20V%203.1.pdf Syllabus] | ||
| + | |||
| + | [http://courses.bournemouth.ac.uk/courses/undergraduate-degree/tourism-management/ba-hons/25/course_content-course_content/ Course content] | ||
| + | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" | | ||
| + | |- | ||
| + | |style="vertical-align:top;" |'''Mobile Communication & Mobile Marketing''' | ||
| + | |style="vertical-align:top;" |Design and critically evaluate innovative mobile applications that enhance the effectiveness of a marketing communication campaign. This unit aims at providing the students with the necessary theory and tools for understanding, designing and evaluating mobile communication and mobile marketing initiatives in the experience-based industries. Mobile platforms, delivering effective highly localized and contextual content, are no longer an option but a requirement for successful marketing campaigns. The unit will help the students to critically handle mobile marketing and mobile communication projects. | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | ||
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
| + | |style="vertical-align:top;" |10 | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Events%20PG%20-%20V%201%202.pdf Syllabus] | |
| − | |style="vertical-align:top;" |[https:// | + | |
| + | [http://courses.bournemouth.ac.uk/courses/postgraduate-degree/events-management/msc/240/course_content-course_content/ Course content] | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''New Media for Tourism Communication''' |
| + | |style="vertical-align:top;" |new media, tourism communication, eTourism, online promotion | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions webatelier.net] laboratory; Institute for Communication Technologies; Università della Svizzera Italiana | ||
| + | |style="vertical-align:top;" |Master | ||
| + | |style="vertical-align:top;" |4.5 | ||
| + | |style="vertical-align:top;" |2006 | ||
| + | |style="vertical-align:top;" |25 | ||
| + | |style="vertical-align:top;" |[http://usi.to/eo7 Prof. Dr. Lorenzo Cantoni (Course director)] | ||
| + | |||
| + | [http://usi.to/him Dr. Nadzeya Kalbaska (Course director)] | ||
| + | |||
| + | |style="vertical-align:top;" |[http://search.usi.ch/courses/35252399/New-Media-for-Tourism-Communication Syllabus] | ||
| + | |||
| + | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/Reference_list_for_e-Tourism_courses#New_Media_in_Tourism_Communication Click here to access the reference list for this course] | ||
| + | |- | ||
| + | |style="vertical-align:top;" |'''Principles of Consumer Behavior in Tourism''' | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] | ||
| Line 418: | Line 433: | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Dr. Martin Lohmann |
| − | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/enrichment-itm/ | + | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/enrichment-itm/principles-of-consumer-behavior-in-tourism/ Syllabus] |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Recommender Systems and Information Retrieval''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Basic information retrieval, Web search and indexing concepts; Recommender systems in E-commerce and real-world applications; Collaborative filtering, Content-based, Knowledge-based and Hybrid recommendation approaches; Explanations in recommender systems; Evaluating recommender systems; Case study in recommender systems and information retrieval; Recommender systems and the next-generation Web; Recommendations in ubiquitous and context-aware environments; Group recommender systems |
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Free University of Bozen] |
| − | |style="vertical-align:top;" |Bachelor | + | |style="vertical-align:top;" |Bachelor |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |8 |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Dr. Mouzhi Ge |
| − | |style="vertical-align:top;" |[ | + | |style="vertical-align:top;" |[http://www.unibz.it/en/inf/progs/courses/Documents/CPFs%202014-15/Recommender%20Systems%20and%20Information%20Retrieval_2014-2015_v2.pdf Syllabus] |
| − | + | ||
| − | + | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Retail Marketing and Digital Communication''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |The aim of this unit is to develop a critical understanding of the current market environment for retailers in relation to their marketing and communication strategies, including traditional and digital communication methods. This unit will introduce a range of marketing concepts, discuss the key parts of the marketing planning process (i.e. analysis, planning, implementation, and control), and review the effectiveness of various traditional and digital communication tools that retailers use. |
|style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Master |
|style="vertical-align:top;" |10 | |style="vertical-align:top;" |10 | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification% | + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Retail%20PG%20-%20V%201.3.pdf Syllabus] |
| − | [http://courses.bournemouth.ac.uk/courses/ | + | [http://courses.bournemouth.ac.uk/courses/postgraduate-degree/retail-management-marketing/msc/4966/course_content-course_content/ Course content] |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Social Media Intelligence and Stakeholder Engagement''' |
| − | + | ||
| − | + | ||
| − | + | ||
| − | + | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] | ||
| + | |style="vertical-align:top;" |Master | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" | |
| − | + | |style="vertical-align:top;" |Prof. Dr. Arno Scharl | |
| − | [ | + | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/enrichment-itm/social-media-intelligence-and-stakeholder-engagement/ Syllabus] |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Social Media Marketing''' |
| − | + | ||
| − | + | ||
| − | + | ||
| − | + | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Washington State University, Vancouver] | ||
| + | |style="vertical-align:top;" |Bachelor | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" | |
| − | + | |style="vertical-align:top;" |Associate Prof. Iis Tussyadiah | |
| − | + | |style="vertical-align:top;" | | |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| + | |||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Strategic Marketing for Destination Marketing Organizations''' |
| − | + | ||
| − | + | ||
| − | + | ||
| − | + | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] | ||
| + | |style="vertical-align:top;" |Master | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" | |
| − | + | |style="vertical-align:top;" |Dr. Jürgen Gnoth | |
| − | [ | + | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/enrichment-itm/strategic-marketing-for-destination-marketing-organizations/ Syllabus] |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |'''Tourism | + | |style="vertical-align:top;" |'''Tourism e-Marketing''' |
| − | + | ||
| − | + | ||
| − | + | ||
| − | + | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Dublin Institute of Technology] | ||
| + | |style="vertical-align:top;" |Bachelor | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" | |
| − | + | |style="vertical-align:top;" | | |
| − | [http:// | + | |style="vertical-align:top;" |[http://www.dit.ie/hospitalitymanagementtourism/findacourse/shortcourses/coursename,84924,en.html Syllabus] |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Tourism Marketing Information Systems Design''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" | |
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
| − | |||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Prof. Dr. Karl Wöber |
| − | + | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/enrichment-itm/tourism-marketing-information-systems-design/ Syllabus] | |
| − | [ | + | |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Tourism Marketing Intelligence''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" | |
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions Modul University Vienna] |
|style="vertical-align:top;" |Master | |style="vertical-align:top;" |Master | ||
| − | |||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[https:// | + | |style="vertical-align:top;" |Josef Mazanec |
| − | + | |style="vertical-align:top;" |[https://www.modul.ac.at/study-programs/graduate-programs/master-in-international-tourism-management/curriculum/enrichment-itm/tourism-marketing-intelligence/ Syllabus] | |
| − | + | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Tourism Operations Management''' |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |The changing patterns of distribution will be explored including the impact of e commerce, independent sales and dynamic packaging on sales, distribution, marketing and financial performance. The aim of the unit is to develop awareness of the principles of tour operations, identifying the main tour operators and distinguishing between the main types of tour operator. the students will also analyse in detail the retail sector of the travel industry and understand the organisation and ownership of the industry and demonstrate a good understanding horizontal and vertical integration. |
|style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions eTourism Lab - Bournemouth University - School of Tourism ] | ||
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Bachelor (Hons) |
|style="vertical-align:top;" |10 | |style="vertical-align:top;" |10 | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Tourism% | + | |style="vertical-align:top;" |[https://intranetsp.bournemouth.ac.uk/progspecs/Programme%20Specification%20Tourism%20UG%20-%20V%203.1.pdf Syllabus] |
| − | [http://courses.bournemouth.ac.uk/courses/ | + | [http://courses.bournemouth.ac.uk/courses/undergraduate-degree/tourism-management/ba-hons/25/course_content-course_content/ Course content] |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
|- | |- | ||
| − | |style="vertical-align:top;" |''' | + | |style="vertical-align:top;" |'''Trends and Issues in Global Tourism''' |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
| − | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions | + | |style="vertical-align:top;" |[http://wiki.ifitt.org/index.php/E-Tourism_Institutions HongKong Polytechnic University] |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |Master |
| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" |3 |
|style="vertical-align:top;" | | |style="vertical-align:top;" | | ||
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| − | |style="vertical-align:top;" | | + | |style="vertical-align:top;" | |
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* Accessible only for IFITT members | * Accessible only for IFITT members | ||
Revision as of 07:30, 25 September 2015
Here you find an overview of e-Tourism education, currently offered by universities and institutions
Education in the field of e-Tourism
| Course Name | Keywords | Institution | Program level | ECTS | Year of course start | No. of average students | Lecturers | Syllabus & Course Schedule | Lecture Materials* | Reference list of research papers, published at this institution and used as readings in this course |
|---|---|---|---|---|---|---|---|---|---|---|
| Advanced Destination Development | Knowledge destination framework, business intelligence, destination management information system (DMIS), DMIS prototype | ETOUR | Master | 15 | 2008 | 20 | Prof. Dr. Matthias Fuchs | Syllabus |
Currently only available for Ifitt members in the Ifitt Intronetworks |
Click here to access the reference list for this course |
| Advances in tourism management | e-tourism marktet, structural changes, mobile tourism, social media, online auctions, e-tourism trends | ETOUR | PhD | 7.5 | 2011 | 12 | Prof. Dr. Matthias Fuchs | Syllabus |
Currently only available for Ifitt members in the Ifitt Intronetworks |
Click here to access the reference list for this course |
| Applied Social Network Analysis | Modul University Vienna | Master | Dr. Dimitris Christopoulos | Syllabus | ||||||
| Business Intelligence | business intelligence, data warehousing, reporting, OLAP | University of Applied Science Ravensburg-Weingarten | Bachelor | 5 | 2012 | 25 | Prof. Dr. Wolfram Höpken | Syllabus | Click here to access the reference list for this course | |
| Business Intelligence and Web Data Mining | data mining, web data mining, text mining | University of Applied Science Ravensburg-Weingarten | Master | 5 | 2009 | 20 | Prof. Dr. Wolfram Höpken | Syllabus | Click here to access the reference list for this course | |
| Customers, Marketing Communication & Social Media | Evaluate a marketing communications approach. This unit aims to develop further an appreciation of marketing communications and how they are employed in influencing consumer and corporate purchases and to examine critically integration of communication plans with reference to selling hospitality and tourism products in an international market. The unit also provides an evaluative basis for the assessment of the effectiveness of various marketing communication plans. | eTourism Lab - Bournemouth University - School of Tourism | Bachelor (Hons) | 10 | Syllabus | |||||
| Designing Tourism Experiences | Modul University Vienna | Master | Prof. Dr. Daniel Fesenmaier | Syllabus | ||||||
| Developing e-Business | ESSEC | Master | Prof. Dr. Peter O'Connor | Syllabus | ||||||
| Digital Marketing | Develop a sound understand of marketing principles which will underpin digital marketing. The aim of this Unit is to provide the students with both the practical and theoretical knowledge that will enable the students to implement and critically evaluate digital marketing. | eTourism Lab - Bournemouth University - School of Tourism | Bachelor (Hons) | 10 | Syllabus | |||||
| E-Business | To analyse and evaluate the implications of changing information communication technology in terms of how such technology might affect / has affected the nature of the service sector and the opportunities and threats such technology presents to consumers, businesses and public sector organisations. | eTourism Lab - Bournemouth University - School of Tourism | Bachelor (Hons) | 10 | Syllabus | |||||
| E-Business Entrepreneurship | ESSEC | Master | Prof. Dr. Peter O'Connor | Syllabus | ||||||
| E-Business in Asia | ESSEC | Master | Prof. Dr. Peter O'Connor | Syllabus | ||||||
| E-Marketing and Social Media Marketing | IMTE | Bachelor | 2 | Associate Prof. Iis Tussyadiah | Syllabus | |||||
| E-Tourism | E-Tourism Application Domains, Information & Communication Technologies for Tourism, Integrated E-Strategy Development | IMC University of Applied Sciences Krems | Master | Prof. Dr. Christian Maurer | Syllabus | |||||
| E-Tourism | Global Understanding of New Media, R Social Networks & Service Industry, R Economic & Social Consequences, R Media Consumer Adoption | IMTE | Master | 2 | FH Prof. Dr. Roman Egger | Syllabus | ||||
| E-Tourism | This unit aims to explore the strategic and operational use of information technology in the tourism, travel and hospitality industries for both destinations and organisations. It examines the contribution of technology to strategic competitive advantage from a marketing perspective and explores the range of available technologies. It also explains how they can contribute to the operations and competitiveness of organisations. | eTourism Lab - Bournemouth University - School of Tourism | Master | 10 | Syllabus | |||||
| E-Tourism - modern IT applications in Tourism | ICT in tourism, mobile services, online auctions, semantic web, social media, recommender systems | University of Applied Science Ravensburg-Weingarten | Bachelor | 3 | 2008 | Prof. Dr. Wolfram Höpken | Syllabus | Click here to access the reference list for this course | ||
| E-Tourism Technology Lab | webatelier.net laboratory; Institute for Communication Technologies; Università della Svizzera Italiana | Master | 3 | 2011 | 25 | Dr. Elena Marchiori (Course director) | Syllabus | |||
| Global Marketing | Modul University Vienna | Master | Dr. Astrid Dickinger | Syllabus | ||||||
| Hospitality and Tourism Technology and Innovation | HongKong Polytechnic University | Master | 3 | Prof. Dr. Rob Law | Syllabus | |||||
| Hospitality Resources & Revenue Management | In an increasingly technological world, where much business is undertaken electronically, a basic understanding of the various elements of e-commerce, as they apply to the hospitality industry, is essential. The aim of this unit is to provide an analysis of facilities management and apply its concepts in the context of hotel, catering and hospitality management. | eTourism Lab - Bournemouth University - School of Tourism | Bachelor (Hons) | 10 | Syllabus | |||||
| Information and Communication Technology | Modul University Vienna | Master | Dr. Tim Lammarsch | Syllabus | ||||||
| Information Search and Retrieval | Free University of Bozen | Bachelor | 8 | Prof. Dr. Francesco Ricci | Syllabus | |||||
| Innovative ICT applications and business intelligence in tourism | Innovative ICT applications in tourism, ICT usage in tourism, trends, busines intelligence, data mining | ETOUR | PhD | 7.5 | 2014 | 8 | Prof. Dr. Wolfram Höpken (Guest Professor) | Syllabus | Currently only available for Ifitt members in the Ifitt Intronetworks | Click here to access the reference list for this course |
| Innovation Management | Modul University Vienna | Master | Dr. Ursula Loisch
Dr. Paul Martin Frenz |
Syllabus | ||||||
| Linguistic mediation, tourism and culture | University of Trento | Bachelor | 12 | 2009 | Prof. Dr. Luisa Mich | Syllabus | ||||
| Marketing in Hospitality and Tourism | University of Florida | Master | 2 | Dr. Kaplanidou | Syllabus | |||||
| Media, Tourism & Leisure | This unit aims to develop appreciation of the relevance and applications of a critical understanding of media practices and discourses to the field of leisure and tourism. | eTourism Lab - Bournemouth University - School of Tourism | Bachelor (Hons) | 10 | Syllabus | |||||
| Mobile Communication & Mobile Marketing | Design and critically evaluate innovative mobile applications that enhance the effectiveness of a marketing communication campaign. This unit aims at providing the students with the necessary theory and tools for understanding, designing and evaluating mobile communication and mobile marketing initiatives in the experience-based industries. Mobile platforms, delivering effective highly localized and contextual content, are no longer an option but a requirement for successful marketing campaigns. The unit will help the students to critically handle mobile marketing and mobile communication projects. | eTourism Lab - Bournemouth University - School of Tourism | Master | 10 | Syllabus | |||||
| New Media for Tourism Communication | new media, tourism communication, eTourism, online promotion | webatelier.net laboratory; Institute for Communication Technologies; Università della Svizzera Italiana | Master | 4.5 | 2006 | 25 | Prof. Dr. Lorenzo Cantoni (Course director) | Syllabus | Click here to access the reference list for this course | |
| Principles of Consumer Behavior in Tourism | Modul University Vienna | Master | Dr. Martin Lohmann | Syllabus | ||||||
| Recommender Systems and Information Retrieval | Basic information retrieval, Web search and indexing concepts; Recommender systems in E-commerce and real-world applications; Collaborative filtering, Content-based, Knowledge-based and Hybrid recommendation approaches; Explanations in recommender systems; Evaluating recommender systems; Case study in recommender systems and information retrieval; Recommender systems and the next-generation Web; Recommendations in ubiquitous and context-aware environments; Group recommender systems | Free University of Bozen | Bachelor | 8 | Dr. Mouzhi Ge | Syllabus | ||||
| Retail Marketing and Digital Communication | The aim of this unit is to develop a critical understanding of the current market environment for retailers in relation to their marketing and communication strategies, including traditional and digital communication methods. This unit will introduce a range of marketing concepts, discuss the key parts of the marketing planning process (i.e. analysis, planning, implementation, and control), and review the effectiveness of various traditional and digital communication tools that retailers use. | eTourism Lab - Bournemouth University - School of Tourism | Master | 10 | Syllabus | |||||
| Social Media Intelligence and Stakeholder Engagement | Modul University Vienna | Master | Prof. Dr. Arno Scharl | Syllabus | ||||||
| Social Media Marketing | Washington State University, Vancouver | Bachelor | Associate Prof. Iis Tussyadiah | |||||||
| Strategic Marketing for Destination Marketing Organizations | Modul University Vienna | Master | Dr. Jürgen Gnoth | Syllabus | ||||||
| Tourism e-Marketing | Dublin Institute of Technology | Bachelor | Syllabus | |||||||
| Tourism Marketing Information Systems Design | Modul University Vienna | Master | Prof. Dr. Karl Wöber | Syllabus | ||||||
| Tourism Marketing Intelligence | Modul University Vienna | Master | Josef Mazanec | Syllabus | ||||||
| Tourism Operations Management | The changing patterns of distribution will be explored including the impact of e commerce, independent sales and dynamic packaging on sales, distribution, marketing and financial performance. The aim of the unit is to develop awareness of the principles of tour operations, identifying the main tour operators and distinguishing between the main types of tour operator. the students will also analyse in detail the retail sector of the travel industry and understand the organisation and ownership of the industry and demonstrate a good understanding horizontal and vertical integration. | eTourism Lab - Bournemouth University - School of Tourism | Bachelor (Hons) | 10 | Syllabus | |||||
| Trends and Issues in Global Tourism | HongKong Polytechnic University | Master | 3 | Syllabus | ||||||
| Trends in Leisure Studies | University of Florida | Master | Dr. Heather Gibson | Syllabus |
* Accessible only for IFITT members
