E-Learning in Tourism and Hospitality

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Description of this research area

eLearning in tourism and hospitality is one of the recent research lines of webatelier.net. This research line stays in the overlapping area between eLearning and eTourism, approaching it from the viewpoint of the academic research and hospitality and tourism industry consultancy projects, including development and testing activities.


eLearning, distance learning, online training, blended learning, educational technology, open education, training assessment, human recourse management, MOOCs


webatelier.net laboratory; Institute for Communication Technologies; Università della Svizzera Italiana


Dr. Nadzeya Kalbaska

Prof. Dr. Lorenzo Cantoni

MA. Asta Adukaite

Research projects in this research area

Expert review and benchmarking of all existing online training courses about tourism destinations (75) provided by National Tourism Offices on evaluation of their content, functionalities and methods used

Global online survey on travel agents’ perceptions of eLearning Courses on Tourism Destinations

Extensive case studies with two National DMOs (Switzerland Tourism and New Zealand Tourism Board) on evaluation of management practices of destinational eLearning courses design, development and implementation.

Evaluation through phone interviews of motivations travel agents in the United Kingdom, New Zealand and India have on undertaking a training activity about tourism destination online.

Research on Massive Open Online Courses (MOOCs) and specifically on MOOCs in tourism field

Development projects:

Design, development and promotion of an online training course for Swiss regional tourism destination – Ticino Turismo

Design and development of an educational online game for hospitality workers in South Africa

Publications published by this institute characterizing this research area

Journals peer reviewed Kalbaska, N. (2014). National Tourism Organizations’ online training offer. Switzerland Travel Academy Case Study. “ELC Research Paper Series”, 8, 35-44.

Adukaite, A., Kalbaska, N. & Cantoni, L. (2014). E-learning on tourism destinations. The case of Ticino Switzerland Travel Specialist course. “ELC Research Paper Series”, 8, 27-34.

Murphy, J., Kalbaska, N., Williams, A., Ryan, P., Cantoni, L., & Horton-Tognazzini, L. (2014). Massive Open Online Courses: Strategies and Research Areas. Journal of Hospitality & Tourism Education, 26, 1-5.

Kalbaska, N., Lee, A., Cantoni, L., Law, R. (2013). UK travel agents’ evaluation of eLearning courses offered by destinations. An exploratory study. Journal of Hospitality, Leisure, Sport & Tourism Education, 12(1), 7-14.

Kalbaska, N. (2012).Travel Agents and Destination Management Organizations: eLearning as a strategy to train tourism trade partners. Journal of Information Technology & Tourism, 13(1), 1- 12.

Kalbaska, N., Jovic, A., Cantoni, L. (2012). Usability evaluation of an eLearning course presenting a regional destination. The case of “Ticino Switzerland Travel Specialist”. e-Review of Tourism Research (eRTR) Special issue - ENTER 2012 Idea Exchange Papers, 10(2), 31-34. Available at: http://ertr.tamu.edu/

Cantoni, L., Kalbaska, N., Inversini, A. (2009). eLearning in Tourism and Hospitality: A Map, JoHLSTE – Journal of Hospitality, Leisure, Sport & Tourism Education, 8(2), 148-156.


Miralbell, O., Cantoni, L. & Kalbaska, N. (2014). The role of e-learning applications within the tourism sector. “ELC Research Paper Series”, 8, 1-68.

Book chapters

Van Zyl, I., Kalbaska, N., Cantoni, L. (2015). The use of eLearning courses in African-based travel trade – an evaluation survey. Contemporary Issues in Tourism and Development in Sub-Sahara Africa.

Kalbaska, N. (2013). Formazione Turistica Mediata dalle Nuove Tecnologie. In. Inversini, A. & Cantoni, L. (Eds.) Nuovi Media nella Comunicazione Turistica. Roma: Società Editrice Dante Alighieri.

Conferences with proceedings

Kalbaska, N., Cantoni, L. (2014). eLearning Courses Offered by tourism destinations: Factors Affecting Participation and Awareness among British and Indian Travel Agents. In Z. Xiang & I.Tussyadiah (Eds.), Information and Communication Technologies in Tourism - Proceedings of the International Conference in Dublin (Ireland). New York: Springer, pp. 763-777. http://www.springer.com/business+%26+management/business+information+systems/book/978-3-319-03972-5

Kalbaska, N., & Cantoni, L. (2013). e-Learning courses on travel destinations. An exploratory study on Indian travel agents perspective. In J. Fountain & K. Moore (eds.), CAUTHE 2013: Tourism and Global Change: On the Edge of Something Big. Christchurch, N.Z.: Lincoln University, pp. 395-399. ISBN: 9780864762832. Available at http://search.informit.com.au/documentSummary;dn=513061419609413;res=IELBUS

Kalbaska, N., Sorokolit, O., Cantoni, L. (2012). Development and evaluation of an eLearning course presenting a regional destination. The case of Ticino Switzerland Travel Specialist. Proceedings of the EuroChrie - Hospitality for a better world Conference 2012. Ecole Hoteliere Lausanne, Switzerland. 25-27 October 2012, pp. 406-415.

Cantoni, L., Kalbaska, N. (2010). eLearning offers by Destination Management Organizations. In W. Hopken, U. Gretzel & R. Law (Eds.), Information and Communication Technologies in Tourism - Proceedings of the International Conference in Lugano. Wien: Springer, pp. 247-261.

Cantoni L., Kalbaska, N. (2010). The Waiter Game: Structure and Development of an Hospitality Training Game. In Debattista, K., Dickey, M., Proenca, A., Santos, L. P. Proceedings of 2nd International Conference on Games and Virtual Worlds for Serious Applications VS-GAMES 2010, IEEE, pp. 83-87.

Contributions to conferences

Kalbaska, N. (2014). Massive Open Online Courses: Future Education in Hospitality and Tourism. 12th ApacCHRIE conference. Kuala Lumpur (Malaysia), May 2014.

Kalbaska, N., Cantoni, L. (2014). Factors influencing participation in and awareness about eLearning courses on tourism destinations among travel agents based in India and New Zealand. 12th ApacCHRIE conference. Kuala Lumpur (Malaysia), May 2014.

Murphy, J., Ryan, P., Horton-Tognazzini, L., Kalbaska, N., Cantoni, L. (2014). A Framework for Online Learning. 12th ApacCHRIE conference. Kuala Lumpur (Malaysia), May 2014.

Kalbaska, N. (2014). MOOCs Development for Tourism and Hospitality Curriculum. ENTER2014 - International Conference on Information and Communication Technologies in Tourism. Dublin (Ireland), January 2014.

Murphy, J., Williams, A., Ryan, P., Kalbaska, N., Cantoni. L. (2013). Tourism and Hospitality Massive Open Online Courses (MOOCs): An Overview and Diffusion Considerations. EuroCHRIE 2013 Cooperative Education and Research for Hospitality and Tourism. Freiburg (Germany), October 2013.

Adukaite, A., Kalbaska, N., Cantoni, L. (2013). eLearning on tourism destinations between formal and informal learning. SSRE2013 Conference Integrating formal and informal learning. Lugano (Switzerland), August 2013. Short-listed for best-paper award. Cantoni, L., Kalbaska, N. (2013). Travel agents’ learning about tourism destinations. Self-directed learning as ‘entrepreneurial’ learning? Academy of Management Africa Conference at the Gordon Institute of Business Science, Johannesburg, (South Africa), January 2013.

Kalbaska, N., Van Zyl, I. & Cantoni, L. (2012). eLearning Courses on Travel Destinations: Perceptions of African Travel Agents. eLearning Africa 2012 - International Conference on ICT for Development, Education and Training, Cotonou, (Benin), May 2012.